Happy Mother’s Day to Agnes Paye
Athlete Homebuyer with First-Round NFL Draft Pick Kwity Paye
The first thing Kwity Paye did after being drafted by the Indianapolis Colts was retire his mother immediately … on live TV. The second thing he wanted to do was thank her for years of support by buying her and his family their first home. He partnered with Rocket Mortgage and Rocket Homes to find and finance their new family home and to document the day of the big surprise.
Athlete Homebuyer Long-Form
As with any unscripted work, there were curveballs but this is where our creative partnership really shines. Kate’s journalism background allowed her to keep interviews casual and comfortable when nerves kicked in, while Mike’s keen eye for details and design kept every shot and unchoreographed sequence composed.
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We were even able to leverage interview footage to create social-first content inspired by Kwity’s real experience as a first-time homebuyer in a crazy competitive housing market. You know it’s rough out there when a first-round draft pick even has trouble getting his offer accepted.
CREDITS
Creative Direction: Kate Bacheller & Mike Hunter
Producers: Michael Arnold & John Van Osdol
Director: Joshua Peters, Media House
Post: Jeff Carlson & Samantha Mannino, Media House
Motion Graphics: Alexx Kolenda-Mason, Media House
A VERY special thanks to real estate agent extraordinaire, Monique Fields. If you’re buying or selling in and around Atlanta, she’s the best.